Information for Businesses

Licensing legislation was proposed by industry groups and passed by the New Jersey legislature on January 16, 2010. The legislation is known as the Tree Expert and Tree Care Operators Licensing Act and on April 17, 2017, the Tree Expert and Tree Care Operators Licensing Law's rules were adopted and promulgated.

This licensing program and Business Registration will allow the Board to identify and communicate directly to all companies doing tree care work within the state and provide opportunities for worker safety information and materials to be disseminated. The training requirement will ensure that employees have regular safety instruction and bring about the reduction of injuries and fatalities to tree care workers.

Click on READ MORE to find out how your company can participate in the Business Registration Requirement.

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Advertising as an Individual

A Licensed Tree Expert (LTE) who wishes to use the Licensed Tree Expert designation in advertising, or a Licensed Tree Care Operator (LTCO) who wishes to use the Licensed Tree Care Operator designation in advertising, shall include his or her name and license number in any form of advertising relating to tree care services, using the following format:

  • Name of the individual
  • Either the abbreviation LTE or Licensed Tree Expert, or LTCO or Licensed Tree Care Operator
  • Licensee's license number preceded by the "#" symbol

Examples are:

  • John Doe, LTE #100
  • John Smith, LTCO #100
  • John Doe, Licensed Tree Expert #100
  • John Smith, Licensed Tree Care Operator #100

An LTE or LTCO whose license is suspended shall not advertise or represent themselves to the public and shall not use any title, designation, word(s), letters, or abbreviation tending to indicate that they are a Licensed Tree Expert or Licensed Tree Care Operator during the suspension period.

An LTE or LTCO whose license is revoked shall not advertise or represent themselves to the public and shall not use any title, designation, word(s), letters, or abbreviation tending to indicate that they are or a Licensed Tree Expert or Licensed Tree Care Operator during the revoke period.

A licensee whose license is revoked or suspended shall, within 30 days of his or her receipt of written notice from the Board's decision shall change all existing forms of electronic advertising to remove any reference to licensing and change all publications or any existing forms of print advertising referencing licensing by the Board of Tree Experts.

Advertising by Business

No business shall advertise or represent itself to the public as offering tree care services within the State of New Jersey or use any title, designation, words, letter or abbreviations tending to indicate that a business is a registered business unless it is in fact registered with the New Jersey Board of Tree Experts.

A registered business shall only advertise those tree care services which its licensee(s) is/are licensed to perform.

Any registered business that wishes to advertise shall include its name and its registration number in any form of advertising related to tree care services. The registered business shall identify its registration number in the following way: The words "NJTC Registration" and the business's registration number preceded by the "#" symbol. An example of the correct advertisement form for businesses is: Red Oak Tree Experts, NJTC Registration #100

Failure to comply may result in the suspension or revocation of the business's registration, refusal by the Board to register the business and/or the issuance of civil penalties.

Advertising without a Business Registration

All forms of advertising shall conform to the requirements of Subchapter 5 "Advertising", of the Board of Tree Experts rules, within 30 days following the promulgation of the rules. Failure to comply may result in the issuance of civil administrative penalties.

Additional information